Western Australian Visitor Centre
Privacy Policy
The Tourism Group Pty Ltd (ACN155 112 584) trading as the Western Australian Visitor Information Centre (ABN 59 155 112 584) is committed to protecting user privacy for those providing contact information. We understand and appreciate that users of our services are concerned about their privacy and confidentiality and security of any information that may be provided to us. If you have any questions or concerns regarding this Privacy Policy, please send an e-mail to
Information You Voluntarily Submit to the Website and WA Wildflower Tracker App: We may collect personal information from you such as your name or e-mail address. For example, you may voluntarily submit personal information to us by buying a product, entering a competition or subscribing to a newsletter.
Automatically-Collected Information: We automatically collect certain information about you and the device with which you access www.wavisitorcentre.com.au or the WA Wildflower Tracker App. For example, when you use our website we will log your IP address, operating system type, browser type, referring website, pages you viewed, and the dates/times when you accessed the website. We may also collect information about actions you take when using our website such as links clicked.
Cookies: We may log information using cookies, which are small data files stored on your browser. We may use both session cookies, which expire when you close your browser, and persistent cookies, which stay on your browser until deleted, to provide you with a more personalized experience on the website.
The following list includes examples of specific ways we collect personal information from our website visitors and the type of information collected:
Electronic Newsletter: To register online for our electronic newsletters, we request the following required information: (i) name, and (ii) e-mail address. The provision of an e-mail address is mandatory in order to receive our newsletter.
Contact Forms/Competition Entries: We utilise numerous forms throughout our site for contact enquiries and competition entries. Required information varies depending on the form and at most includes (i) name, and (ii) e-mail address. The provision of this information is mandatory in order to receive a response from us.
Online Purchases: When you purchase a product from us we utilize a third-party online shopping system. To process your payment, certain standard required information includes address and credit card information. Transactions are secured via SSL encryption and credit card details will never be e-mailed. Credit information is purged from our systems on a regular basis.
How we use your information
We may use your personal information in the following ways:
- To operate and maintain the website or WA Wildflower Tracker App;
- To send you promotional information, such as newsletters. Each e-mail newsletter will provide information on how to opt-out of future mailings by unsubscribing;
- To send you administrative communications, such as administrative e-mails, confirmation e-mails, technical notices, updates on policies, or security alerts;
- To respond to your comments or inquiries;
- To provide you with user support;
- To track and measure website performance;
- To process payment for purchases you make through our website;
- To protect, investigate, and deter against unauthorized or illegal activity;
- To review the effectiveness of our marketing programs and analyse other general demographic trends;
- To notify you of new information or services that may be of interest to you; or,
- To send promotional materials.
How we share your information
We will share your information with third-parties when we are authorized to share such information for the facilitation of services you have requested via our website.
We currently uses the following third-party service providers:
Tracking: We use various marketing tools that help us create a better user experience for people visiting our site. These tools allow us to look at aggregated data such as clicks and allow us to run tests to determine which pages result in the best actions. However, your personally identifiable information is not used by any of these tools. We use the following third-party service providers for tracking:
Google Analytics: Privacy Policy
Newsletters: We use Mail Chimp as its e-mail service provider. Mail Chimp collects contact information, distributes our newsletter, and tracks actions you take that assist us in measuring the performance of the website and newsletters.
Mail Chimp: Privacy Policy
Bookings: We use Bookeasy to facilitate bookings made on the site. Bookeasy collects your personal information and shares it will the relevant tourism operator to ensure the confirmation of your booking. Please contact
Cookies We use cookies to: store visitors’ preferences; record user-specific information on what pages users access or visit; ensure that visitors are not repeatedly sent the same banner ads; or customize our content based on visitors’ browser type or other information that the visitor sends.
Cookies may also be used by third-party services, such as Google Analytics, as described herein.
At any time, you may prevent the setting of cookies by the website, by using a corresponding setting of your internet browser and may thus permanently deny the setting of cookies.
Furthermore, already set cookies may be deleted at any time via an Internet browser or other software programs. This is possible in all popular Internet browsers.
Children It is a requirement that any persons making bookings are 18 years or over and as such we do not knowingly collect any personally identifiable information from those under the age of 18.
Legal Disclaimer We may disclose personal information when required by law or in good-faith believe that such action is necessary in order to conform to the edicts of the law or comply with a legal process served on us.
We reserve the right to change or modify this Privacy Policy at any time by updating this policy without any other form of notice.
If you have any queries or concerns regarding our privacy policy please contact